Nokia Sharpen Up Your Image with 7610 Megapixels
The Nokia 7610 Megapixels camera is presented in a steamy television commercial from Australia. A man and woman draw each other into an apartment, heady with passion. As they land on the bed they start...
View ArticleFly Buys Dream A Little
Fly Buys, the New Zealand loyalty card, encourages viewers to wear their small materialistic dreams on the outside, in this spot featuring the song, “Dream a Little Dream of Me”, perhaps just in time...
View ArticleXtra Yahoo When X Meets Y
Telecom‘s partnership with Yahoo! in New Zealand (yahoo!xtra) was launched in 2007 with a television advertising campaign, “When X Meets Y”. The TV ad featured here shows a couple enjoying a lingering...
View ArticleMTV Rodney Heals
MTV launched a weird and wonderful advertising campaign in 2007, the story of Rodney Gray, an air guitarist now air massage cult leader. The Rodney Heals campaign was developed to brand MTV Spirit...
View ArticleBreast Cancer Trust Dying Old in NZ
Breast Cancer Cure Research Trust in New Zealand wants to give every woman a life well lived, a goal acted out in “Growing Old”, an award-winning television commercial. Y&R Auckland won a Gold Film...
View ArticleSchwinn Magical Bell
Schwinn, an American bicycle brand, is urging harried young Americans to step off the rat race for a few minutes and hop on their bikes. The integrated advertising campaign is centred on the brand’s...
View ArticleKapiti Icecream Totally Worth It
Fonterra promoted Kapiti Ice Cream in New Zealand as the most treat worth paying full price for, in “Totally Worth It”, a television commercial developed by Colenso BBDO. The ad introduces us to Isobel...
View ArticleJCPenney Months of the Year
JCPenney is running an integrated marketing campaign focusing on the month of the year. Beginning in February, the campaign ties together television advertising, store catalogs, in-store design and...
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